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§©§ß§Ñ§Ö§ä§Ö, §ñ §Ó§ã§Ö§Ô§Õ§Ñ §ã§é§Ú§ä§Ñ§Ý §ã§Ö§Ò§ñ §å§Ó§Ö§â§Ö§ß§ß§í§Þ §é§Ö§Ý§à§Ó§Ö§Ü§à§Þ – §ä§à§ä §ã§Ñ§Þ§í§Û §ä§Ú§á, §Ü§à§ä§à§â§í§Û §Ù§ß§Ñ§Ö§ä, §é§ä§à §Õ§Ö§Ý§Ñ§Ö§ä. §¯§à §Ü§à§Ô§Õ§Ñ §Þ§à§Ú §â§Ñ§ã§ç§à§Õ§í §ß§Ñ §â§Ö§Ü§Ý§Ñ§Þ§å §ß§Ñ§é§Ñ§Ý§Ú §á§â§Ö§Ó§í§ê§Ñ§ä§î §Õ§à§ç§à§Õ§í, §á§â§Ú§ê§Ý§à§ã§î §á§â§Ú§Ù§ß§Ñ§ä§î: §ñ §á§Ý§í§Ó§å §Ó §ä§å§Þ§Ñ§ß§Ö. §ª §Ù§ß§Ñ§Ö§ä§Ö §é§ä§à? §²§Ö§ê§Ö§ß§Ú§Ö §à§Ü§Ñ§Ù§Ñ§Ý§à§ã§î §Ü§å§Õ§Ñ §á§â§à§ë§Ö, §é§Ö§Þ §ñ §Õ§å§Þ§Ñ§Ý – §ß§å§Ø§ß§à §Ò§í§Ý§à §á§â§à§ã§ä§à §á§à§Õ§Ü§Ý§ð§é§Ú§ä§î §Ü§à§Ý§Ý§ä§â§Ö§Ü§Ú§ß§Ô. §¥§Ñ, §Ú§Þ§Ö§ß§ß§à §ï§ä§Ñ §ä§Ö§ç§ß§à§Ý§à§Ô§Ú§ñ §ã§ä§Ñ§Ý§Ñ §Õ§Ý§ñ §Þ§Ö§ß§ñ §ä§Ö§Þ §ã§Ñ§Þ§í§Þ §Ü§à§Þ§á§Ñ§ã§à§Þ §Ó §Þ§Ú§â§Ö §Þ§Ñ§â§Ü§Ö§ä§Ú§ß§Ô§Ñ.

§³§ß§Ñ§é§Ñ§Ý§Ñ §ñ §ã§Ü§Ö§á§ä§Ú§é§Ö§ã§Ü§Ú §à§ä§ß§à§ã§Ú§Ý§ã§ñ §Ü §ï§ä§à§Û §Ú§Õ§Ö§Ö. §©§Ñ§é§Ö§Þ §á§Ý§Ñ§ä§Ú§ä§î §Ù§Ñ §Ö§ë§Ö §à§Õ§Ú§ß §Ú§ß§ã§ä§â§å§Þ§Ö§ß§ä, §Ü§à§Ô§Õ§Ñ §å §Þ§Ö§ß§ñ §å§Ø§Ö §Ö§ã§ä§î Google Analytics §Ú §Ü§å§é§Ñ §Õ§â§å§Ô§Ú§ç §ã§Ú§ã§ä§Ö§Þ? §®§à§Ý, §ß§å §Ü§Ñ§Ü§à§Û §ã§Þ§í§ã§Ý §à§ä§ã§Ý§Ö§Ø§Ú§Ó§Ñ§ä§î §Ù§Ó§à§ß§Ü§Ú, §Ö§ã§Ý§Ú §Þ§à§Ø§ß§à §á§â§à§ã§ä§à §ã§Þ§à§ä§â§Ö§ä§î §ß§Ñ §à§Ò§ë§Ú§Ö §á§à§Ü§Ñ§Ù§Ñ§ä§Ö§Ý§Ú §Ü§à§ß§Ó§Ö§â§ã§Ú§Ú? §°§ç, §Ü§Ñ§Ü §Ø§Ö §ñ §à§ê§Ú§Ò§Ñ§Ý§ã§ñ...

§¥§à §Ú §á§à§ã§Ý§Ö: §Ü§à§Ô§Õ§Ñ §è§Ú§æ§â§í §Ù§Ñ§Ô§à§Ó§à§â§Ú§Ý§Ú

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§¬§à§Ô§Õ§Ñ §ñ §Ó§ã§Ö-§ä§Ñ§Ü§Ú §â§Ö§ê§Ú§Ý§ã§ñ §á§à§Õ§Ü§Ý§ð§é§Ú§ä§î §Ü§à§Ý§Ý§ä§â§Ö§Ü§Ú§ß§Ô, §Þ§Ú§â §ã§ä§Ñ§Ý §Õ§â§å§Ô§Ú§Þ. §£ §Ò§å§Ü§Ó§Ñ§Ý§î§ß§à§Þ §ã§Þ§í§ã§Ý§Ö. §Á §ß§Ñ§é§Ñ§Ý §Ó§Ú§Õ§Ö§ä§î §é§Ö§ä§Ü§å§ð §Ü§Ñ§â§ä§Ú§ß§å: §Ü§Ñ§Ü§Ú§Ö §Ü§Ñ§ß§Ñ§Ý§í §á§â§Ú§ß§à§ã§ñ§ä §â§Ö§Ñ§Ý§î§ß§í§Ö §Ù§Ó§à§ß§Ü§Ú, §ã§Ü§à§Ý§î§Ü§à §Ú§Ù §ß§Ú§ç §Ü§à§ß§Ó§Ö§â§ä§Ú§â§å§Ö§ä§ã§ñ §Ó §á§â§à§Õ§Ñ§Ø§Ú, §Ñ §Ü§Ñ§Ü§Ú§Ö §Ó§à§à§Ò§ë§Ö §Þ§Ö§â§ä§Ó§í. §±§à§Þ§ß§ð, §Ò§í§Ý §ê§à§Ü, §Ü§à§Ô§Õ§Ñ §Ó§í§ñ§ã§ß§Ú§Ý§à§ã§î, §é§ä§à §Þ§à§Û §Ý§ð§Ò§Ú§Þ§í§Û §Ú§ã§ä§à§é§ß§Ú§Ü §ä§â§Ñ§æ§Ú§Ü§Ñ §Õ§Ñ§Ó§Ñ§Ý §Ó§ã§Ö§Ô§à 5% §ï§æ§æ§Ö§Ü§ä§Ú§Ó§ß§í§ç §à§Ò§â§Ñ§ë§Ö§ß§Ú§Û!

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§¯§à §Õ§Ñ§Ó§Ñ§Û§ä§Ö §é§Ö§ã§ä§ß§à – §ß§Ö §Ó§ã§Ö §Ò§í§Ý§à §Ú§Õ§Ö§Ñ§Ý§î§ß§à. §¯§Ñ§ã§ä§â§à§Û§Ü§Ñ §Ù§Ñ§ß§ñ§Ý§Ñ §Ò§à§Ý§î§ê§Ö §Ó§â§Ö§Þ§Ö§ß§Ú, §é§Ö§Þ §ñ §à§Ø§Ú§Õ§Ñ§Ý. §±§â§Ú§ê§Ý§à§ã§î §â§Ñ§Ù§Ò§Ú§â§Ñ§ä§î§ã§ñ §ã §Ú§ß§ä§Ö§Ô§â§Ñ§è§Ú§ñ§Þ§Ú, §å§é§Ú§ä§î§ã§ñ §é§Ú§ä§Ñ§ä§î §ß§à§Ó§í§Ö §à§ä§é§Ö§ä§í. §±§Ö§â§Ó§à§Ö §Ó§â§Ö§Þ§ñ §ñ §Õ§Ñ§Ø§Ö §á§à§Ø§Ñ§Ý§Ö§Ý §à §ã§Ó§à§Ö§Þ §â§Ö§ê§Ö§ß§Ú§Ú – §Ô§à§Ý§à§Ó§Ñ §ê§Ý§Ñ §Ü§â§å§Ô§à§Þ §à§ä §à§Ò§Ú§Ý§Ú§ñ §Õ§Ñ§ß§ß§í§ç.

§°§ã§à§Ò§Ö§ß§ß§à §â§Ñ§Ù§Õ§â§Ñ§Ø§Ñ§Ý§à, §é§ä§à §ß§Ö§Ü§à§ä§à§â§í§Ö §á§à§Ü§Ñ§Ù§Ñ§ä§Ö§Ý§Ú §á§â§à§ä§Ú§Ó§à§â§Ö§é§Ú§Ý§Ú §Þ§à§Ö§Û "§ã§ä§Ñ§â§à§Û" §Ñ§ß§Ñ§Ý§Ú§ä§Ú§Ü§Ö. §¯§Ñ§á§â§Ú§Þ§Ö§â, §á§à §Õ§Ñ§ß§ß§í§Þ Google Analytics, §à§Õ§ß§Ñ §Ú§Ù §â§Ö§Ü§Ý§Ñ§Þ§ß§í§ç §Ü§Ñ§Þ§á§Ñ§ß§Ú§Û §á§à§Ü§Ñ§Ù§í§Ó§Ñ§Ý§Ñ §Ó§í§ã§à§Ü§Ú§Û CTR, §Ñ §Ü§à§Ý§Ý§ä§â§Ö§Ü§Ú§ß§Ô §Ô§à§Ó§à§â§Ú§Ý, §é§ä§à §Ù§Ó§à§ß§Ü§à§Ó §à§ä§ä§å§Õ§Ñ §á§â§Ñ§Ü§ä§Ú§é§Ö§ã§Ü§Ú §ß§Ö§ä. §¬§à§Þ§å §Ó§Ö§â§Ú§ä§î? §±§â§Ú§ê§Ý§à§ã§î §Ô§Ý§å§Ò§Ø§Ö §Ü§à§á§Ñ§ä§î §Ú... §á§â§Ú§Ù§ß§Ñ§ð§ã§î, §Ü§à§Ý§Ý§ä§â§Ö§Ü§Ú§ß§Ô §à§Ü§Ñ§Ù§Ñ§Ý§ã§ñ §á§â§Ñ§Ó.

§¸§Ú§æ§â§í §ß§Ö §Ó§â§å§ä: §é§ä§à §Ú§Ù§Þ§Ö§ß§Ú§Ý§à§ã§î §Ù§Ñ §Ô§à§Õ

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§±§Ö§â§Ö§â§Ñ§ã§á§â§Ö§Õ§Ö§Ý§Ú§Ó §Ò§ð§Õ§Ø§Ö§ä, §ñ §ã§Þ§à§Ô §å§Ó§Ö§Ý§Ú§é§Ú§ä§î §Ü§à§Ý§Ú§é§Ö§ã§ä§Ó§à §Ý§Ú§Õ§à§Ó §ß§Ñ 40%, §Ñ ROI §Ó§í§â§à§ã §á§à§é§ä§Ú §Ó§Õ§Ó§à§Ö. §©§ß§Ñ§Ö§ä§Ö, §é§ä§à §ã§Ñ§Þ§à§Ö §Ù§Ñ§Ò§Ñ§Ó§ß§à§Ö? §®§à§Ú §Þ§Ö§ß§Ö§Õ§Ø§Ö§â§í §á§à §á§â§à§Õ§Ñ§Ø§Ñ§Þ §Õ§à §ã§Ú§ç §á§à§â §å§Õ§Ú§Ó§Ý§ñ§ð§ä§ã§ñ, §á§à§é§Ö§Þ§å §ä§Ö§á§Ö§â§î §Ü §ß§Ú§Þ §é§Ñ§ë§Ö §á§à§á§Ñ§Õ§Ñ§ð§ä "§Ô§à§â§ñ§é§Ú§Ö" §Ü§Ý§Ú§Ö§ß§ä§í.

§®§Ú§æ§í §à §Ü§à§Ý§Ý§ä§â§Ö§Ü§Ú§ß§Ô§Ö: §Õ§Ñ§Ó§Ñ§Û§ä§Ö §â§Ñ§Ù§Ó§Ö§Ö§Þ

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§¦§ë§Ö §à§Õ§Ú§ß §Þ§Ú§æ – §Ò§å§Õ§ä§à §Ü§à§Ý§Ý§ä§â§Ö§Ü§Ú§ß§Ô §ä§à§Ý§î§Ü§à §Õ§Ý§ñ §Ü§â§å§á§ß§à§Ô§à §Ò§Ú§Ù§ß§Ö§ã§Ñ. §¯§Ú§é§Ö§Ô§à §á§à§Õ§à§Ò§ß§à§Ô§à! §ª§Þ§Ö§ß§ß§à §Þ§Ñ§Ý§à§Þ§å §Ú §ã§â§Ö§Õ§ß§Ö§Þ§å §Ò§Ú§Ù§ß§Ö§ã§å §à§ß §à§ã§à§Ò§Ö§ß§ß§à §Ó§Ñ§Ø§Ö§ß – §Ü§à§Ô§Õ§Ñ §Ü§Ñ§Ø§Õ§í§Û §â§å§Ò§Ý§î §ß§Ñ §ã§é§Ö§ä§å, §ß§Ö§Ý§î§Ù§ñ §á§à§Ù§Ó§à§Ý§Ú§ä§î §ã§Ö§Ò§Ö §â§Ñ§Ò§à§ä§Ñ§ä§î §Ó§ã§Ý§Ö§á§å§ð.

§­§Ú§é§ß§í§Û §Ó§í§Ó§à§Õ: §ã§ä§à§Ú§ä §Ý§Ú §à§ß§à §ä§à§Ô§à?

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§¯§à §ç§à§é§å §á§â§Ö§Õ§à§ã§ä§Ö§â§Ö§é§î – §ß§Ö §Ø§Õ§Ú§ä§Ö §Þ§Ô§ß§à§Ó§Ö§ß§ß§í§ç §â§Ö§Ù§å§Ý§î§ä§Ñ§ä§à§Ó. §¿§ä§à §ß§Ö §Ó§à§Ý§ê§Ö§Ò§ß§Ñ§ñ §á§Ñ§Ý§à§é§Ü§Ñ, §Ñ §ã§Ü§à§â§Ö§Ö §ä§à§é§ß§í§Û §Ú§ß§ã§ä§â§å§Þ§Ö§ß§ä. §¯§å§Ø§ß§à §Ó§â§Ö§Þ§ñ, §é§ä§à§Ò§í §ß§Ñ§å§é§Ú§ä§î§ã§ñ §á§â§Ñ§Ó§Ú§Ý§î§ß§à §Ú§ß§ä§Ö§â§á§â§Ö§ä§Ú§â§à§Ó§Ñ§ä§î §Õ§Ñ§ß§ß§í§Ö §Ú §á§â§Ú§ß§Ú§Þ§Ñ§ä§î §Ó§Ù§Ó§Ö§ê§Ö§ß§ß§í§Ö §â§Ö§ê§Ö§ß§Ú§ñ §ß§Ñ §Ú§ç §à§ã§ß§à§Ó§Ö.

§©§ß§Ñ§Ö§ä§Ö, §Ú§ß§à§Ô§Õ§Ñ §Ü§Ñ§Ø§Ö§ä§ã§ñ §ã§ä§â§Ñ§ß§ß§í§Þ, §é§ä§à §ä§Ñ§Ü§Ñ§ñ §á§â§à§ã§ä§Ñ§ñ §Ó§Ö§ë§î §Þ§à§Ø§Ö§ä §ä§Ñ§Ü §ã§Ú§Ý§î§ß§à §Ú§Ù§Þ§Ö§ß§Ú§ä§î §Ò§Ú§Ù§ß§Ö§ã. §¯§à §Ó§Ö§Õ§î §Ø§Ú§Ù§ß§î §é§Ñ§ã§ä§à §ä§Ñ§Ü§Ñ§ñ – §ã§Ñ§Þ§í§Ö §ï§æ§æ§Ö§Ü§ä§Ú§Ó§ß§í§Ö §â§Ö§ê§Ö§ß§Ú§ñ §à§Ü§Ñ§Ù§í§Ó§Ñ§ð§ä§ã§ñ §ã§Ñ§Þ§í§Þ§Ú §à§é§Ö§Ó§Ú§Õ§ß§í§Þ§Ú. §±§â§à§ã§ä§à §ß§å§Ø§ß§à §Ò§í§ä§î §Ô§à§ä§à§Ó§í§Þ §Ú§ç §å§Ó§Ú§Õ§Ö§ä§î §Ú §á§â§Ú§ß§ñ§ä§î.